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Mediaocean acquires Paris-based media management software provider MBS to expand offering to global brands and agencies.

 

Mediaocean a fait l'acquisition de MBS, un éditeur Français de logiciels de gestion de médias, pour développer son offre à destination des marques et agences internationales

 

New York, NY -- (January 22, 2020) – Mediaocean, the global system of record for the advertising world, today announced that it has named Drew Kane, as Chief Client Officer.

 

Mediaocean partners with supply chain transparency innovator - coming together in a fully scaled blockchain network

 

As previously seen on Broadcasting Cable on January 7 2020.

Streaming video integrated into Spectra platform.

 

As previously seen on Yahoo! Finance on October 29, 2019.

Watch Mediaocean’s CEO, Bill Wise on Yahoo! Finance. Wise makes predictions around Alphabet investments and where Amazon is headed.

 

NEW YORK, Sept. 19, 2019 /PRNewswire/ -- Mediaocean and ProVantageX (PVX) today announced the next phase in the integration of their local television media execution tools moving the local TV buying industry towards a more modern approach while maintaining historical needs of the buying process.

 

Strategic acquisitions extend Mediaocean’s ability to deliver global cross media planning and buying capabilities to global clients.

 

New York, NY - August 20, 2019 – Mediaocean, the foundational software provider for the advertising world, today announced it was named a finalist in the ninth annual Constellation SuperNova Awards for its work on a Blockchain production pilot for advertising media supply chain. Built using IBM’s Blockchain Platform, the solution tackled issues of transparency, trust and accountability in the advertising ecosystem. 

 

The presidential election is still over a year away but political ad spending is already revving up, especially in the digital market. Mediaocean CEO Bill Wise sits down with Yahoo Finance’s Julie Hyman, Adam Shapiro, and Brian Cheung to discuss the various types of advertisements candidates are paying attention to.

 

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