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NEW YORK, Sept. 19, 2019 /PRNewswire/ -- Mediaocean and ProVantageX (PVX) today announced the next phase in the integration of their local television media execution tools moving the local TV buying industry towards a more modern approach while maintaining historical needs of the buying process.

 

Strategic acquisitions extend Mediaocean’s ability to deliver global cross media planning and buying capabilities to global clients.

 

New York, NY - August 20, 2019 – Mediaocean, the foundational software provider for the advertising world, today announced it was named a finalist in the ninth annual Constellation SuperNova Awards for its work on a Blockchain production pilot for advertising media supply chain. Built using IBM’s Blockchain Platform, the solution tackled issues of transparency, trust and accountability in the advertising ecosystem. 

 

The presidential election is still over a year away but political ad spending is already revving up, especially in the digital market. Mediaocean CEO Bill Wise sits down with Yahoo Finance’s Julie Hyman, Adam Shapiro, and Brian Cheung to discuss the various types of advertisements candidates are paying attention to.

 

Premium Media 360, the advertising data automation company offering innovative pre-flight and in-flight campaign validation solutions for local broadcast, proudly announces its partnership with Mediaocean, the foundational software provider for the advertising world. The goal of this collaboration is to make media agencies’ local activation teams more nimble, efficient and profitable by automating the identification of campaign transaction errors and facilitating resolution, before the station invoice is created.

 

NBCUniversal Participates In The First Integrated End-to-End RFP and Order Process

 

Syncbak and Mediaocean partnership allows buyers to purchase premium OTT inventory using traditional linear workflows.

 

NEW YORK, April 9, 2019 /PRNewswire/ -- Extreme Reach, the complete creative asset management platform for the ad industry, and Mediaocean, the world's foundational media software company, today announced that the successful deployment of the two companies' integrated product suite has resulted i

 

WideOrbit and Mediaocean are partnering to automate the buying and selling of local broadcast ad spots, making it easier for media buyers to add local television inventory to brand campaigns.

 

Mediaocean, the foundational software provider for the advertising world, and IBM Blockchain, the leading enterprise blockchain provider, today announced at CES the go-live of the blockchain consortium pilot for the media supply chain. The blockchain solution is currently live with nearly two-dozen participants including brands, agencies, and technology partners.

 

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