
Advertising. Powered by Mediaocean.
Mediaocean is the mission-critical platform for omnichannel advertising. With $150 billion in annual media spend managed through its software, Mediaocean connects brands, agencies, media, technology, and data. Using AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean powers campaigns from planning, buying, and selling to analysis, invoices, and payments. Mediaocean employs 1,200 people across 20 global offices and is part of the Vista Equity Partners portfolio.
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Vision
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Fast Facts
Users+100k across brands, agencies, and media owners |
Media SpendOur platforms process $150B+ annually |
Global OperationsUsers in 86 countries and 20 office locations |
FoundingDonovan Data Systems (DDS, 1967) and MediaBank (2007) merged to form Mediaocean (2012) |
AcquisitionVista Private Equity acquired majority stake (August 2015) |
Headquarters120 Broadway New York, NY 10271 |
Acquisitions & Investments
BCC ADSYSTEMSJanuary 2016 |
COLSPACEMay 2016 |
INVISIONJune 2016 |
VIDEOAMPAugust 2017 |
ZANTHUUOctober 2018 |
MBSJanuary 2020 |
4C InsightsJuly 2020 |
Brand Promise
![]() Neutral
We do not play favorites. Our software platforms offer a central hub so users are free to transact anytime, any place, anywhere.
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![]() Open
Flexibility meets control. Our open API architecture enables easy partner integration so you keep a centralized command center for all your decision-making.
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![]() Foundational
Mission-critical workflow. Our workflow software enables advertising agencies, marketers, and media sellers to manage their business with full control and accountability.
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![]() Scale
A global system of record. Mediaocean powers all key players in global advertising, managing over $150 billion in annual spend and data.
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![]() Global
From local businesses to global powerhouses. Our tools and solutions help media clients manage data and systems across the globe.
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