For more than 45 years, Bob Burns has spent his career transforming the media and advertising technology space in Australia and Asia. As Founder and CEO of BCC AdSystems, Bob led the company to become the largest software provider for the advertising and media industries in the region. Prior to founding BCC, he played a pivotal role in the history of Australian advertising. As CFO of Connaghan and May Advertising (now Leo Burnett Australia), Bob helped create the first advertising agency and media bureau system in the country. Bob has a Bachelor of Commerce in Accounting from the University of Technology in Sydney and is a CPA.