Skip to main content

Blog

Will cord cutting impact the fall TV lineup? In this video, Cordie DePascale, VP, Product & Partner Solutions, discusses the potential impact and opportunities for the advertising industry.

In this video, Michael Palmer, SVP, Sales, Optica, discusses the biggest issue in ad operations right now - fragmented data. 

“Spotlight On” is a series of employee profiles that will give our community insight into who Mediaocean is, right down to the people that make us our best!  Here we interview a Support Specialist III, Elias (Eli) John Makrides.

On the 45th anniversary of Monday Night Football, it's clear that sports programming still dominates live viewing.

Excited for fall TV premieres?  Make sure you’re ready for the new season – here are some interesting facts about the shows coming to a screen near you. 

This installment of the Marketer’s Guide Series provides a review of ad networks, ad exchanges, DSPs, SSPs, and trading desks – all of which are intermediaries in the adtech ecosystem, dealing with the buying and selling of digital media.

“Spotlight On” is a series of employee profiles that will give our community insight into who Mediaocean is, right down to the people that make us our best!  Here we interview a Training Specialist at Mediaocean, Eric Goldfisher.

Without closing the loop of cyclical feedback to drive iterative development, you’ll never get a good product out to market. Indeed, the golden rule of user design states "test, test, and test again" - the more user testing conducted, the better.  But how do you get good feedback when your user pool is tricky to access, specialized, and short on time?

“Spotlight On” is a series of employee profiles that will give our community insight into who Mediaocean is, right down to the people that make us our best!  Here we interview Jessica Breault Ramirez, Chief of Staff at Mediaocean.

Pages